June 27, 2019 – Imagination Park Technologies Inc. has announced that Florida-based floral retail company Field of Flowers has signed a deal that will look to bring unique augmented reality experiences to consumers in South Florida.
“We’re excited to introduce to our customers a new method of providing product awareness and information on our product lines,” said Donn Flipse CEO & President of Field of Flowers. “We now have the opportunity to engage our customers in a unique, fun way with endless possibilities. We feel it will revolutionize a somewhat stale marketing approach to the customers in the floral industry.”
The Imagination Park platform requires no programming or technical ability to design, manage and implement sophisticated AR campaigns. Clients can utilize their own library of images or videos to appear on mobile devices as holograms, coupons, video highlights and more.
“Signing an established flower market leader-Field of Flowers as a direct client of Imagination Park will help introduce AR to a wide number of consumers in South Florida,” said Alen Paul Silverrstieen, CEO & President of Imagination Park Technologies. “Field of Flowers is a cornerstone in their community and committed to integrating AR into their retail products and promotions.”
Image credit: Imagination Park
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Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.