Novobeing Partners with BrinkXR to Bring Immersive Nature Experiences to its XR Patient Experience Platform

In Virtual Reality News

August 13, 2024 – Novobeing, an immersive patient experience platform, has recently announced a partnership with BrinkXR, a provider of immersive travel applications, on the Meta Quest platform. The partnership will enable Novobeing to exclusively feature BrinkXR’s photorealistic environments of some of the world’s most breathtaking natural wonders within its XR patient experience platform.

Novobeing’s platform leverages the latest advancements in virtual and augmented reality (VR/AR) technology to transform patient care by providing immersive experiences that help to reduce anxiety, stress, and pain. The company’s interactive programs, including meditation, breathwork, CBT, ACT, and Positive Psychology will now include virtual escapes to serene nature locations through the partnership with BrinkXR, helping to create a calming and restorative environment in healthcare settings.

BrinkXR’s flagship application, Brink Traveler, offers a transformative way to explore the world by enabling users to be virtually transported to iconic destinations, offering a greater sense of presence across VR, AR, web, and mobile platforms and resulting in a more immersive virtual travel experience, according to the company.

Iconic destinations such as Haifoss Waterfall in Iceland, Pulpit Rock in Norway, and Peña Ezkaurre in Spain are brought to life through fully 3D (6DoF) volumetric captures of the locations.

By leveraging proprietary photogrammetry techniques, BrinkXR captures high-resolution aerial drone photography and combines it with land-based images taken by tripod-mounted cameras to produce realistic models of several real-world locations. The company then enhances these models with a range of interactions and details—from the subtle sight of a bird flying in the sky to the sound of a waterfall—in order to better capture the sensation of truly being there and immerse users in a more lifelike experience.

“Our team is incredibly excited to share the healing power of nature with patients in hospitals,” said Akin Bilgic, Founder of BrinkXR. “Our partnership with Novobeing perfectly aligns with our mission to bring the beauty of the world to everyone, and we are looking forward to virtually taking more people to the world’s most breathtaking natural wonders.”

To learn more about Novobeing and its virtual reality patient care solutions, click here. To learn more about BrinkXR and its immersive travel experiences, click here.

Image credit: Novobeing / BrinkXR

About the author

Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.

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